About this deal
Our main priority with this announcement is to reassure Lilt's loyal fan base that absolutely nothing has changed when it comes to the iconic taste of the drink they know and love," Fanta brand manager Charlotte Walsham said. CARBONATED WATER, HIGH FRUCTOSE CORN SYRUP, CITRIC ACID, NATURAL FLAVORS, MODIFIED FOOD STARCH, POTASSIUM SORBATE AND SODIUM BENZOATE (TO PROTECT TASTE), SODIUM CITRATE, MEDIUM CHAIN TRIGLYCERIDES, SALT, SUCROSE ACETATE ISOBUTYRATE, YELLOW 5, YELLOW 6. Cleopatra Veloutsou, professor of brand management at the University of Glasgow, said Coca-Cola probably felt the two brand names had a "high degree of similarity" and may have been "cannibalising" each other's sales.
Fanta - BBC News Lilt drink brand to be scrapped and renamed Fanta - BBC News
History [ edit ] Wartime product [ edit ] Fanta Klassik ("classic") was sold in Germany in 2015, marking the 75th anniversary of the drink. Keen Lilt fans may have spotted a gradual transition as the drink has made its way into the Fanta family over the past few months, with changes to its packaging and logo,” said Coca-Cola Europacific Partners.This version of the drink is actually clear, like ordinary lemonade, while the bottle is blue-colored.
Fanta family and officially becomes Fanta Lilt joins the Fanta family and officially becomes Fanta
Our rational minds told us this day may come, but our hearts always held onto hope,” quipped Love Island star Georgia Townsend on Twitter.
During the Second World War, the United States established a trade embargo against Nazi Germany, making the export of Coca-Cola syrup difficult. Fanta originated in Germany as a Coca-Cola alternative in 1940 due to the American trade embargo of Nazi Germany, which affected the availability of Coca-Cola ingredients.