Joined in 2023 
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63 About this deal
Inspired by the original watercolour paintings by Elena Kucharik in the early ’80s, the limited-edition collaboration organised in association with UK agent Bulldog Licensing plays on the nostalgia and love of colour and print that is used regularly by Cath Kidston to deliver its recognisable and much-loved products. Launching both online, and also at the brand’s flagship store in Piccadilly on 14 th November 2022, the range is rich in gifts to show you care. Offered across all of Cath Kidston’s product categories from homeware to apparel and accessories, including the new teenage sizing, the limited-edition range ensures it can reach fans of all ages. Introducing Cath Kidston x Care Bears™, a collaboration full of colour, kindness and storytelling prints. In a joyfully vibrant and painterly tribute to the 40th anniversary of the iconic Care Bears™, this limited-edition collection transports us to a psychedelic wonderland where caring is always cool. Explore this new limited-edition collection, available now across homeware, fashion, kidswear and accessories.
The huge respect and the shared vision for both of the brands involved is key. We worked very closely with Bulldog on all aspects of the planning, creative and marketing process, bringing our own customer insight, communities and expertise to the table. This in turn expanded the reach and success of the partnership. For lovers of warm beverages (we're talking teas, coffees and hot chocolates galore), give them a gift that will make them smile with every sip. With an adorable hand-painted Care Bears print, this Cath Kidston mug is guaranteed to make every drink all the more joyful. My father is an artist and art director and he hugely inspired me. He was always drawing, and so was I! Print design was a natural progression as it combines my absolute love for fashion with illustration and painting. The possibilities in print design are endless, making each piece a work of art. I started my career at Alexander McQueen and Lee taught me that nothing was impossible… He was the world’s greatest. What he taught me gives me lifelong inspiration.Showcased across eight prints, each design aims to illustrate the stories that Care Bears’ audiences have enjoyed for decades. The pieces – featuring moons and stars, rainbows and flowers, love hearts and cupcakes – create a range which is suited for adults and kids alike. Most days start by taking my eldest daughter to the ice rink. Even though that’s at 5AM, I find it very peaceful to watch and work at the same time! Often we are shooting the collections – truly delightful days! – so from the rink I’ll run to a location house. We will shoot all categories in a week, and often the set is buzzing with children, babies, dogs, and our amazing shoot team. We really responded to the original water colour illustrations by Elena Kucharic; the fluid and loose style captured their sweet character effortlessly. I loved that these cute and kind bears also had a grumpy friend! Cath Kidston design team. Dreamscapes, rainbows and flowers, moons and stars, love hearts and cupcakes adorn this wondrous
Max Media Ventures 2023. The publishers cannot accept legal liability for any errors or omissions, nor can they accept Spending time with my design teams fuels my creativity. There always seems to be one excited fan amongst us – an expert within our team for each brand we work on! Their passion for these characters and the memories they spark always helps us with ideas for prints. Great British Bake Off spoke to our British heritage as a joyful institution, our customer’s love of baking and the humour and comradery shown in the show. The vintage characters – such a Peter Rabbit and Quentin Blake’s Matilda – are drawn by legends of illustration that we work really hard to complement through our paintings. Our customer loves these original illustrations and knows how special they are. Inspired by the original ‘80s paintings of the Care Bears™, the characters have been redrawn and meticulously hand-painted by the Cath Kidston design team. Dreamscapes, rainbows and flowers, moons and stars, love hearts and cupcakes adorn this wondrous collection. You mentioned about Care Bears origins there, and the brand has 40 years of history to draw upon. What corner of the Care Bears world provided the key source of inspiration for the prints in this range?
Total Licensing Summer 2023
We should talk about your new Care Bears collaboration. What made Care Bears an attractive brand to design for? Inspired by the original watercolour paintings by Elena Kucharik in the early ’80s, the limited edition collaboration – organised in association with Bulldog Licensing – aims to play on the nostalgia and love of colour and print that is used regularly by Cath Kidston to deliver its recognisable products. LM's interview with Nicolas Loufrani, Smiley Company, to know more about partnership e future... THE MET X EICHHOLTZ COLLECTION p>Allergy Advice - May Contains Sulphates.
Allergens in Bold.
Store in cool, dry conditions 12-18c away from strong odours.
You must be 18 or over to buy or consume our alcohol gifts. We may ask to see ID upon delivery.
We really study the drawing style and often purposefully take a different drawing style to shine a light on the original. We also combine the two unexpectedly as this helps create the impact and sense of modernity, while respecting the original artwork. We responded to these by creating a print where our florals morphed into the bears with fluid painterly brush strokes, with our similar icons nestled in-between. We also created an impactful psychedelic design with pink and red large graphic clouds and stars, where the Care Bears really shone out thanks to their painterly effect. Where kindness is always cool ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
All customers and recipients should ensure they have read the product information carefully, especially if a recipient has any allergies. I also love that these new artworks continue to pass on this sentiment as it’s why Care Bears were originally conceived, to be used on greeting cards. Cath Kidston is a gifting brand, so it all worked really well.
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