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Following the March 11, 2011 earthquake and tsunami in Japan, Sanrio and Mercis reached an out-of-court settlement on June 7, 2011, for Sanrio to halt production worldwide of merchandise that feature Cathy. Some of Sanrio's other popular characters are Charmmy Kitty (Hello Kitty's pet cat), Kuromi (My Melody's rival) and Corocorokururin, who is a hamster. Igloo’s limited-edition Hello Kitty 50 th Anniversary Cooler Collection includes a personal-sized 7-quart Little Playmate cooler and a stainless steel 16-ounce can with advanced temperature retention — both showcasing specially designed pastel-gradient artwork and 50 th anniversary marks commemorating Hello Kitty and this momentous occasion in Sanrio’s history. It designs, licenses, and produces products focusing on the kawaii ("cute") segment of Japanese popular culture.

TruffleShuffle is here to celebrate the dedicated and loyal fan base that adores these oh-so-cute creatures like Hello Kitty, Pompompurin, Cinnamoroll, Little Twin Stars and more. Sanrio is a Japanese company that specializes in creating cute and lovable characters, merchandise, and toys. The Hello Kitty ® 50 th Anniversary Little Playmate and 16 Oz Can join Igloo’s previously released Sanrio collection of Playmate coolers, softside cooler bags, drinkware and ice blocks that can be purchased on igloocoolers.We use cookies to give you the best possible experience on our site, provide personalised content and advertising, analyse our traffic, and ensure you see more of what you love.

Whether you're a collector or have a favourite character, we have all kinds of items to make your space super cute. In the late 1960s the company began producing goods with the dog character Snoopy, from the American comic strip Peanuts, after acquiring the Japanese licensing rights. Beginning with Jewelpet in 2008, Sanrio started collaborating with Sega Toys in creating characters intended to become media franchises. Since 1986 Sanrio has held the annual Sanrio Character Ranking poll where fans can vote on their favorite characters.

Notable designers of Sanrio characters include Yuko Shimizu, original designer of Hello Kitty, Yuko Yamaguchi, lead designer for most of Hello Kitty's history and Miyuki Okumura, original designer of Cinnamoroll. Hello Kitty was added to the lineup of early Sanrio characters in 1974 and the first related merchandise was released the following year.